Toyota on Its Way to the Top Again!
This strategy might pay off in the long run, but Toyota is already on its way to securing its title as the world’s largest automaker by volume.
The automaker was severely affected by the tsunami that his Japan last year and after that by the flooding in Thailand. After that, the Japanese automaker occupied the number three spot, behind General Motors and Volkswagen.
But in the first six months of 2012, Toyota sold 4.97 million cars, representing an increase of 34 percent over the same period last year. At the same time, VW Group managed 520,000 cars, while GM only 300,000.
Despite the fact that VW is ahead by a nose, these figures signal that the time when other automakers could take crippled Toyota’s sales away has ended.
Now all they need to do is make a Corolla we don’t hate!
Story via BusinessWeek