2012 Sema: Scion FR-S - Hottest Sports Compact at SEMA
Scion Corporate Manager Jaycie Dane said: "Scion is honored the FR-S earned the SEMA Hottest Sport Compact award, which adds the judges' esteemed endorsement to the thousands of enthusiastic owners who have already taken this sports car to the next level in a few short months [. . .] Personalization is a core component of the Scion brand, making the SEMA show a perfect spot to showcase the vast possibilities of the FR-S."
Even the president and CEO of SEMA, Chris Kersting, likes the FR-S: "As soon as it arrived, the FR-S has been a top pick among those in the specialty equipment industry for its power, authenticity and ability to inspire customization [. . .] The FR-S is this year's hottest sport compact and looks likely to continue to excite owners and industry insiders for years to come."
Toyota and Subaru have really made a unique little sports car in the form of the FR-S/GT-86, and factoring in the legendary Toyota reliability, we will keep seeng them on the road, many years after they will be put out of production, with an entire aftermarket industry built specifically for them.