Porsche Announces Record March Sales in US
For the year so far, has delivered 9,650 vehicles versus 7,159 during the same period last year, an increase of 34.8 percent, making the period from January-March 2013, the most successful Q1 in Porsche Cars North America history.
The new 911 sportscars enjoyed a successful sales month, with an increase of 112 percent to 990 units, up from 465 in March 2012. At the same time, demand for the Cayenne SUV also remains strong, with the diesel and GTS models accounting for 45 percent of the 1,508 Cayenne units sold.
“In March, our 2-door sports cars accounted for 45 percent of our total sales – a number that we expect to remain this strong with the arrival of the all-new Cayman later this month,” said Detlev von Platen, President and CEO, Porsche Cars North America, Inc. “And the tremendous media coverage of the 911 GT3 debut at the Geneva and New York Auto Show bodes well for a successful cadence of product launches this year.”