Starting thins month and until July, the brand new supermini from French carmaker Peugeot will be launched across all major European markets. The car is already available in France, and the marketing offensive has already started with a dance video featuring the Dubstep dancing sensation Nonstop and the song “Feel the Love” by Rudimental ft. John Newman.
This video that was shot in only one take has already gone viral on Youtube . There are no no edits, no visual effects and no pre-planned choreography, just what Peugeot needed for their Let Your Body Drive.
The 208 is the replacement for the 207 supermini. Peugeot hopes to revitalize the sales, with better targeting of second car buyers and female drivers. It’s more compact and the ergonomics are better compared to the predecessor. As a result, Peugeot hopes to sell 430,000 of them in Europe next year, becoming the supermini market leader.
The 208 is the replacement for the 207 supermini. Peugeot hopes to revitalize the sales, with better targeting of second car buyers and female drivers. It’s more compact and the ergonomics are better compared to the predecessor. As a result, Peugeot hopes to sell 430,000 of them in Europe next year, becoming the supermini market leader.