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New Volkswagen Dealership to Open in Walnut Creek

The North American division of Volskwagen today announced it plans to build a new 30,000-square-foot dealership in the United States, located in downtown Walnut Creek. According to the company, the new Dirito Brothers dealership is to accommodate growing sales and provide customers an increased portfolio of amenities.

The building will include a state-of-the-art service department with enclosed service reception, an expansive vehicle showroom, and a large, comfortable customer lounge.

“The Dirito Brothers have been recognized as a top-performing dealer for Volkswagen, boasting a strong history of success in the San Francisco East Bay. The new facility will triple the size of their existing facility,”
Volkswagen explains in a statement for the press.

The new dealership will also showcase Volkswagen's new White Frame Facility image design, which, with its clear, simple shape, is key to Volkswagen's visual identity and will be incorporated in all the elements of the dealership. The frame accentuates elements such as the facade, ensuring clear differentiation from other structures. Inside, the White Frame is used for the presentation of vehicles and products and is even reflected in the furniture.

Moreover, the new facility touts sustainable design solutions, including low-irrigation landscaping and permeable paving systems.

"Two of Volkswagen's major objectives are excellent customer service and a distinctive brand presence,"
said Werner Mersch, Volkswagen's Western Region Director. "This new facility marries both of those concepts by providing customers a vast array of top-notch services in a state-of-the-art facility that touts Volkswagen's new look."

Volkswagen did not gave an exact date for when the new dealership will open its gates.
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