New Mercedes S-Class Could Debut in China
It seems that Mercedes-Benz executives in China are building a case for the S-Class to make its debut there, as the country will be a key market for Mercedes’ flagship saloon.
To be more specific, we’re referring to Klaus Maier, CEO of Mercedes-Benz (China) Ltd, who recently disclosed that the carmaker will introduce five new models in China by the end of the current year and that the company will also expand its dealer network in the country, as Auto News writes.
Mercedes needs to step up its Chinese game, as the company is currently behind Audi and BMW in terms of sales figures in the country, which would be another argument for the new S-Class to make its debut there.
Since China is now the world’s number one car market and a lot of important global models have already made their debut there, we really wouldn’t be surprised to see the S-Class follow this trend.
However, we do have an issue with carmakers placing a strong focus on China, as this also may imply the fact that their cars could end up being designed for China and adapted for other parts of the world. In addition to that, the Chinese market could be one big soap bubble and for some much smaller carmakers, like Gumpert, for example, this has already bursted.