New Audi A5 TV Commercial: Ugly Duckling Is a Swan [Video]
The clip was shot in Bohinj, Slovenia, which is an awesomely beautiful location by all standards. While directing this commercial Joachim Back and BBH London centered it around a song for Hans Christian Andrersen’s tale “The Ugly Duckling”.
The idea is basically that was misunderstood as being an ugly car at the time, has transformed today into a svelte, beautiful A5 coupe/swan.
Editor's note: The A5 used to be their best looking car, but the facelift failed!