MV Agusta Motorcycles Made in Brazil for Brazilian Market

Italian motorcycle manufacturer MV Agusta has recently became the first manufacturer of its kind to produce in Brazil for their domestic market. Following a deal signed with Dafra Motors, the brand will produce the F4 and Brutale models destined for the Brazilian market locally.

MV Agusta is anticipating the production and sale of 1.000 units in Brazil in 2012. These models will be assembled in the factory in Manaus, respecting the strict manufacturing requirements of MV Agusta.

In order to meet the quality standards, a number of engineers from the Brazilian group have been present in MV Agusta and have collaborated directly with their Italian colleagues with the scope of replicating the manufacturing and quality assurance system currently used by MV Agusta.

In addition, a number of MV technicians will follow directly the assembly on the production lines in Manaus with the very clear objective of guaranteeing the same extremely high quality product to the Brazilian clients.

MV Agusta says the decision came as Brazil is continually increasing their global presence both economically and socially by hosting world class events such as the FIFA World Cup in 2014 as well as the Olympic Games in 2016.

“The strategic expansion of the MV Agusta group into the Brazilian market is another confirmation of our drive to develop new international markets that will allow our historic Italian brand to respond to the ever increasing demand for products which incorporate high quality, advanced technology and Italian design,” stated the Executive Vice President of MV Agusta, Massimo Bordi.

“After the development of the recent commercial agreements for the distribution of MV Agusta motorcycles in Australia and Canada, this new and very important partnership in Brazil is an important step in the further expansion of the MV market,” added Commercial Director of MV Agusta, Umberto Uccelli.