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Musk Announces an "All-Nighter" to Finish the Second Part of the Tesla Plan

It was exactly ten years and one day ago that Tesla launched its first model, the Lotus-based Roadster, during a small-scale event (by today's standards) held at the Santa Monica Airport. That means it took Tesla roughly ten years to accomplish all the points contained in the first phase of Elon Musk's "Secret Master Plan."
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Photo: Oninnovation via Flickr
Ten days ago, the company's CEO announced he would release the second part of this broad guidebook he likes to put together so that everybody thinks they know what to expect from Tesla, and then still surprise us. The first part had five points, only four of which were of real interest: 1). Build a sports car; 2). Use that money to build an affordable car; 3). Use that money to build an even more affordable car; 4). Provide zero emission electric power generation options; 5). Don’t tell anyone about the plan.

For the second part, Musk has started referring to it as a "Product Plan," meaning it should be more oriented towards, well... products. Everybody's still waiting for the second part of the Model 3 preview, which is expected to shed more light on what the company's first mass-market product will and won't be able to do, but we're all just as curious about the other cars that will share its platform. We're expecting a crossover and a new roadster, but who knows what else we could get. After all, Tesla is supposed to build 500,000 cars annually by 2018, and it will need a more varied lineup.

After having proven that Tesla was able to start from scratch and fulfill everything it initially set out to do, it's understandable why everybody's very curious about what Elon Musk has in store for the future. With talks of a merger with SolarCity and the Model 3 almost upon us, there are exciting moments for all those interested in electric mobility.

There's also the aspect of the Autopilot function that should get a mention in the new plan, with Musk showing just how important this feature is to the future of the company by defending it incessantly following the recent unfortunate events.

Last night at precisely 7:28 PM, after returning from Florida where the SpaceX rocket completed another successful launch and landing cycle, Elon Musk announced on Twitter that he was working on Autopilot and the Model 3. However, he promised he won't be getting any sleep and will complete the master product plan as well, which means we should be getting it the first thing on Wednesday morning West Coast time. If everything goes to plan, that is.
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About the author: Vlad Mitrache
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"Boy meets car, boy loves car, boy gets journalism degree and starts job writing and editing at a car magazine" - 5/5. (Vlad Mitrache if he was a movie)
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