Maserati yesterday made an announcement that came as no surprise to anybody paying attention to recent developments: they will be introducing three new cars in three market segments. This is part of their plan to increase their sales to 50,000 vehicles per year by 2015.
But Maserati’s current facilities will not be able to cope with this sort of numbers, as the factory in Modena can’t be expanded since it’s within the city itself. So, production will also be shifted to the Officine Automobilistiche Grugliasco plant (ex Bertone).
The factory was acquired by Fiat two years ago, and €500 million will be invested in total to modernize the facility.
By the sound of things, this won’t be ready any time soon, and production of the Kubang SUV might still take place at a Chrysler facility in Detroit.
Maserati also announced that an Alfa Romeo model will be built in Modena starting May 2013, with production estimates sitting at 2,500 cars per year.
With such low volume, we can only be talking about the Alfa Romeo 4C sportscar that’s supposed to spearhead the US market launch of the Italian brand.
The 4C is believed to come with a 300 hp 1.8-liter turbo engine, a lightweight body made using lots of carbon fiber, and a price tag in the region of €50,000 (US$65,800).
Spurce: Automotive News Europe
The factory was acquired by Fiat two years ago, and €500 million will be invested in total to modernize the facility.
By the sound of things, this won’t be ready any time soon, and production of the Kubang SUV might still take place at a Chrysler facility in Detroit.
Maserati also announced that an Alfa Romeo model will be built in Modena starting May 2013, with production estimates sitting at 2,500 cars per year.
With such low volume, we can only be talking about the Alfa Romeo 4C sportscar that’s supposed to spearhead the US market launch of the Italian brand.
The 4C is believed to come with a 300 hp 1.8-liter turbo engine, a lightweight body made using lots of carbon fiber, and a price tag in the region of €50,000 (US$65,800).
Spurce: Automotive News Europe