Photo: Land Rover
Remember the Land Rover DC 100 and DC 100 Sport concepts that brought a post-modern image of the Defender? Well, you can forget all about these, or at least this is what Land Rover says. The company’s design director, Gerry McGovern, has recently talked about the future Defender, explaining it won’t be close to what the aforementioned concepts have shown us.
McGovern told Car and Driver that the plush-tough aroma of the DC 100 concepts is a thing that won’t make it into production. Instead, Land Rover wants to focus on values such as ruggedness and dependability when it comes to the next Defender.
Land Rover’s future line-up will include three sub-species - the Range Rover family, the recently-announced Discovery family and the Defender, also with multiple flavors.
Apart from offering a durable Defender, Land Rover also wants to make the vehicle an affordable proposition. Thus, the entry-level models will come with a reasonable financial side, but you’ll still be able to take things higher with premium versions.
Just as interesting was the Land Rover chief designer’s take on the new Discovery family - you see, when the Discovery Vision Concept debuted in New York, it became obvious that the future production model(s) deriving from it will lose much of the Discovery’s tough guy aura. Apparently, Land Rover has a plan.
“I’d be worried if lots of traditional Discovery owners looked at [the Discovery Vision concept] and said, “I love it!” Because it has moved on. It’ll be Defender, the new Defenders—and I wouldn’t take note of those concept vehicles we did a couple of years ago—that’ll show you that sense of overt ruggedness,” McGovern told the aforementioned source.
We only hope Land Rover solves its reliability issues, or else a rugged Defender is just a promise.
Via: Car and Driver
Land Rover’s future line-up will include three sub-species - the Range Rover family, the recently-announced Discovery family and the Defender, also with multiple flavors.
Apart from offering a durable Defender, Land Rover also wants to make the vehicle an affordable proposition. Thus, the entry-level models will come with a reasonable financial side, but you’ll still be able to take things higher with premium versions.
Just as interesting was the Land Rover chief designer’s take on the new Discovery family - you see, when the Discovery Vision Concept debuted in New York, it became obvious that the future production model(s) deriving from it will lose much of the Discovery’s tough guy aura. Apparently, Land Rover has a plan.
“I’d be worried if lots of traditional Discovery owners looked at [the Discovery Vision concept] and said, “I love it!” Because it has moved on. It’ll be Defender, the new Defenders—and I wouldn’t take note of those concept vehicles we did a couple of years ago—that’ll show you that sense of overt ruggedness,” McGovern told the aforementioned source.
We only hope Land Rover solves its reliability issues, or else a rugged Defender is just a promise.
Via: Car and Driver
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