Hyundai i10 UK Pricing Increased
"We got to the stage where we were losing money on every i10 and i20 sold. These cars could be sold at a profit in France or Germany, so we had to increase the price or risk losing future stock," a Hyundai source was quoted as saying by the aforementioned source.
"If the currency fluctuations continue, then we may have to put up prices again,” the source added when speaking about a potential new price increase in the future. "But whereas other manufacturers have put the prices up across their entire ranges, we have only put our prices up on the Indian-built models."
Hyundai i10 was one of the most successful models following the UK scrapping bonuses, with the South Korean manufacturer receiving more than 10,000 orders for this particular model.
"It’s crucial that we get the cars out to buyers as soon as possible, and not only because the customers want their nice new car. The government funds are fast running out, and we want to make sure Hyundai buyers can secure their slice of the scrappage handout before the scheme ends," Tony Whitehorn, Hyundai’s managing director, said in July when revealing the huge success of the i10 in the British market.