Husaberg Dies, Husqvarna Starts Anew
Starting off from the very same root, Husaberg and Husqvarna have been brought together once more this year: KTM's CEO Stefan Pierer bought Husky from BMW Motorrad earlier this year using his Pierer Industries AG operation, so after KTM gained control over Husabers back in 1995, the two were back under the same umbrella.
Husqvarna Sportmotorcycles GmbH will be based in (you guessed right) Mattighofen, Austria, the birth place of KTM and will become fully operational by October 2013, with the production of new machines which will most likely be introduced at the EICMA in Milan, Italy.
Husqvarna's awesome and long off-road racing history will now blend with the top-drawer technology developed by Husaberg and a new generation of bikes will be produced. The new Husky machines will cover the Enduro, Motocross and Sportminicycles, a press release says, with do details on the street models, whatsoever.
Husky plans to introduce the new machines in early October in Sweden, roughly one month prior to the EICMA. As for the existing Huskies... “Parts supply and Customer Service for all Husqvarna models up to and including Model Year 2013 are guaranteed for the years to come and will remain at the current business location in Biandronno (VA), Italy."
comments written so far
Thanks BMW! Thanks PIERER! Thanks KTM!
SHAME ON YOU!!!!
They keeped telling lies to the workers, to the trade unions, to local government, to national government and now they say: "oh, let's go to Austria, but leave the workers here...the italian government will pay them instead of us"
5 years of failures with the management you sent in Italy focused only in barbecues and fucking and driving company cars on motocross tracks!!
Great! You lost 30 mln ? every year in Husqvarna...change direction of BMW motorrad will die soon...you are not able to do business!
Anyway you are genius when you give Husqvarna to Mr Pierer as a gift...giving him the task of getting rid of 240 workers so that your hands are clean and your public image is clean.