Guinness World Record for Subaru in Illinois
Guinness World Record Adjudicator, Carlos Martínez, has been in Itasca to officially announce the new world record by presenting the Guinness World Records certificates to Mr. Tom Gehrke, of Subaru of America Inc., and to Chief Bob O’Connor, representing the Village of Itasca.
In fact, the official GUINNESS certificate reads as follows: "The record for the longest parade of Subaru cars was achieved by Subaru of America, Inc. Great Lakes Region in partnership with the Village of Itasca at 500 Park Boulevard in Itasca, Illinois, USA on 11 July 2009."
Moreover, the event also had a charity purpose, as Subaru's Great Lakes Region made a donation of $7,000 that was split equally between PAWS Chicago and Salute, both non-profit organizations to support homeless pets, and veterans respectively.
According to Subaru, in addition to helping achieving the record and raising funds for the two organizations, parade participants:
- received a special gift bag (only one for each car).
- were invited to attend Itasca Fest following the GUINNESS WORLD RECORDS attempt. This fest features: live entertainment, carnival rides, food, bingo, kids' entertainment, a three-on-three basketball tournament, and NASA's "Journey to Tomorrow" exhibit.
- were eligible for a special event room rate of $89 per night at The Westin Chicago Northwest hotel. The four-star, four-diamond hotel is located within walking distance from the start of the parade. The event rate is good for parade participants only and based on availability.