GM Sponsors the 2011 ACT Expo

Trying to create an image for itself of a car maker that focuses more and more on fuel efficient transportation, GM is the Gold Sponsor of the 2011 Alternative Clean Transportation Expo (ACT), an event which will take place between May 4 - 6 at the Long Beach Convention Center in California.

Taking advantage of its role, GM will be bringing to the event (the nation's largest gathering of alternative fuel and clean vehicle stakeholders) not cars, but plans. Plans that are hoped, the car maker says, will bring GM the title of leader in the field of alternative fuel and energy systems.

More precisely, GM executives (including Britta K. Gross, director of global energy systems and infrastructure commercialization and Mike McGarry, alternative energy fleet sales manager) will make public long-term plans targeted at making GM the guru of green cars and the image of a green company as a whole.

To date, GM has made probably more such plans than all other automakers in the world. Instead of focusing on the immediate problems (like the Renault-Nissan alliance is doing with its Zero Emissions partnerships signed across the world), GM decided to take a more elaborate approach, one that will insure its place in the future of the automotive industry.

Several plans, like the Hawaii Hydrogen Initiative, point to the fact that GM will not focus its green efforts on only one technology. The car maker is working of several planes of this new industry, launching the Volt plug-in hybrid vehicles, announcing plans to make fuel cell cars a reality as well and focusing on alternative fuels like LPG.