GM India Increases Production and Sets Target for Exports
Karl Slym, GM India’s president & managing director considers India to be one of the company’s large-growing markets with good prospects for the following years.
“We manufactured 65,000 cars in 2008, which grew by 6% in 2009 to 70,000 cars. This year we expect to make 100,000 cars; and within three years from now it should to touch 200,000,” Slym said, detailing the production figures.
He also mentioned that these numbers do not include the light commercial vehicles that GM intends to introduce next year.
The company will export 20% of the Chevrolet Beat’s Indian production to the European and Asia Pacific markets from 2011. 10% of the aforementioned LCVs’ production will also be exported to these markets.
General Motors entered the Indian Market in 1994, and started business here in the form of a 50-50 joint-venture with the Birla Group. Five years later, this became a fully owned subsidiary of GM.
The company mainly produces Chevrolet cars in India. However this is a totally separated brand from the U.S. Chevrolet. Some of these cars are new generations for former South Korean Daewoo models - Daewoo is now a defunct company. The company's latest product is the Chevrolet Beat minicar mentioned above, which was introduced to the Indian market on January 8, 2010.