Dodge Rams the Crisis, Improves Market Share
Add to that the fact that the 2009 Dodge Ram 1500 received the New England Motor Press Association's (NEMPA) 2009 Winter Best-In-Class Pickup Award and now opening a bottle of champagne does not seem so far fetched anymore.
"It's an honor to have the New England Motor Press Association recognize our all-new 2009 Dodge Ram with this award. This award is a testament to the design, capability and unmatched ride and handling of our all-new Dodge Ram," Scott Kunselman Chrysler product teem vice president said in a press release.
The 2009 Ram features an industry first, a cargo management system Chrysler calls RamBox. The system is made up of weatherproof storage bins, pickup bed dividers, a two-foot bed extender and a cargo rail system with sliding adjustable cleats.
And there is, of course, the Hemi. A new 5.7l V-8 engine with fuel-saving MDS technology that provides 390 horsepower 470 lb.-ft of torque, at the same time reducing fuel consumption and CO2 emissions.
The Ram's 35 safety features, which include side-curtain air bags, ESP, hill-start assist and your everyday ABS system helped the 2009 model achieve a five star rating for driver and front passenger protection in a crash.
MSRP for a 2009 Dodge Ram 1500 is $22,170, a price that includes the $900 destination tax.