Dacia Sales Fall in 25.7% in December
Today, Dacia reported that that its sales that it only managed to deliver 18,808 of its affordable motors in November, a 25.7% percent decrease on the same month of last year. To be fair, the overall market has shrunk 10% to 926,000 cars sold in Europe the past month, but Dacia’s market share actually shrank as well, from 2.5% to 2%.
Parent company Renault Group saw demand for its goods drop even more, as only 80,910 diamond-badged cars were sold, a massive 27.7% decline.
For the first 11 months of 2012, Dacia has delivered 214,991 cars for a decline of 5.6% percent, keeping ahead of the EU market decline of 7.6%.
However, much more is to be expected of the numerous all-new Romanian branded cars that should have brought in lots more customers with their attractive base prices.