Cadillac to Auction First 2013 ATS for Charity
The auction will take place in Las Vegas on September 20-22 and we expect the ATS will get quite a bit of attention. Barrett-Jackson will waive its commission fee from the auction so every dollar of the winning bid will go towards the cause.
“There are therapies in development right now that could help this generation of children, but we have to keep the momentum going. Someday soon, when a child is diagnosed with Duchenne, it will not be a devastating disease but simply a manageable condition.” said Marissa Penrod, Joseph’s mother and founder and CEO of the non-profit. “Team Joseph is thrilled to be the recipient of Cadillac’s generosity through the donation of the first ATS.”
“Donating the first Cadillac ATS will allow us to raise money and awareness for a very important cause,” said Don Butler, vice president of Cadillac marketing. “It’s our way of supporting treatment for Duchenne, with some of that research occurring in our home state of Michigan.”