Performance lubricant manufacturer Bel-Ray just announced its partnership with competition mini cycle manufacturer Cobra Moto, thus becoming the manufacturer’s official oil provider and a major sponsor of the factory’s racing efforts.
Through the new partnership, Bel-Ray’s products will become the factory fill and recommended replacement for nearly all fluids in Cobra Moto’s 50 cc and 65 cc single-cylinder motorcycles, ensuring both reliability and performance. As part of the deal, every new Cobra motocross bike will proudly wear a Bel-Ray emblem on the front fender.
“Cobra Moto’s bikes are the stepping stone to professional motocross for many riders,” said Sean Hilbert, President of Cobra Moto. “With Bel-Ray providing world-class performance products for our motorcycles, we’re giving these kids the best possible path to the pros.”
Bel-Ray will also support Cobra Moto’s young elite riders for the upcoming season. They will be given full product support throughout the 2017 season, with access to oils, lubricants, coolants, and brake fluids, all created to maximize performance and reliability of their two-wheeled racing machines.
“We’re pumped to be partnering with Cobra for the upcoming season,” said Debby Neubauer, Bel-Ray Vice President of Marketing. “Cobra produces excellent bikes, and we can’t wait to see how Bel-Ray products and Cobra bikes are able to aid each of the riders throughout the season. Bel-Ray is proud to be helping to power the next generation of motocross stars!”
In addition to all of this, Bel-Ray says it will appear at Cobra Moto’s Amateur National Motocross events throughout the 2017 season to provide technical and promotional support for the teams involved.
As always, we can’t but feel content that the two-wheeled sport is supported by major manufacturers, giving these young talents a future in doing what they like to do best. Motorcycle racing is, in my opinion, one of the hardest motorsports out there, putting both rider and bike through huge amounts of pressure.
Yet, still, most of the planet prefers watching a bunch of overpaid sissies kicking a ball on a field...
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