Audi Announces Best July Sales Ever, Double-digit Growth in Germany
“We’ve seen the sharpest growth in our luxury class models: The new A6 sedan has received an outstanding reception in Europe and has also been available in the United States since July,” said Peter Schwarzenbauer, Audi Board Member for Marketing and Sales.
The A7 Sportback is also achieving huge success in the United States and Germany: “The incoming orders for the A7 are well above our expectations, particularly in the United States,” added Mr Schwarzenbauer.
In China, the A7 Sportback will only be available starting the end of this year, while the long-wheelbase version of the A6 sedan will follow in 2012. Meanwhile, growth in China accelerated again last month. For the month of July, the brand sold 27,767 cars, 35.2 percent more than during the same month last year. Cumulatively, sales in China are at 168,466, and thus higher than in the German home market.
Sales in the domestic market of Germany in the past month have grown by 13.8 percent to 21,423. Meanwhile, over the first seven months of 2011 Audi has sold 146,514 cars, an increase of 15.4 percent.
In Western Europe, the figures were 7.1 percent higher than the same month last year. With year-to-date sales figures rising by 12.1 percent.
In the United States, the delivery activities of Audi of America grew by 17 percent: 9,146 customers chose one of the brand’s models. Cumulatively, sales in the US are at 65,055 for the first seven months of 2011.