Alfa Romeo US Plan Released

Alfa Romeo will debut a full market offensive in the U.S., as Fiat’s CEO Sergio Marchionne plans to turn the brand into a “full-line premium carmaker”, with the assault being scheduled to start in late 2012.

According to autonews, Alfa Romeo has set itself a global sales target of 500,000 units for 2014, with the U.S. market expected to account for 85,000 vehicles.

Alfa’s North American line up will include the MiTo sub-compact, the Giulietta compact, the Giulia mid-size sedan and wagon, a convertible model and two SUVs (a compact one and a mid-size one).

North America will not get the current version of the MiTo. Instead the carmaker plans to offer the future five-door version that will be brought by the car’s facelift, which will be launched in 2013.

The same story is followed by the Giulietta, which will come to N.A. in 2014, when it will get a refresh.

As for the Giulia, this will make its global debut in 2012, replacing the current 159 sedan and wagon model that are only offered in Europe.

The convertible model’s faith has not been decided yet, as Alfa has not decided what platform to use for the vehicle. The car could be underpinned by Chrysler’s LX rear-wheel drive platform.

Alfa’s compact SUV, which will be based on an enlarged Giulietta platform called Compact Wide, will be produced in the U.S. by Chrysler and also exported to Europe.

The Italian carmaker’s mid-size SUV will also come to life in the U.S. via Chrysler and will be based on the Jeep Liberty’s replacement (scheduled for release in 2013). Just like the compact SUV, this will be exported to Europe.