2013 Range Rover TV Commercial Rememorates Italian Job Scene [Video]
To promote the next-generation SUV which has already become a sales hit with customers in all corners of the globe, Land Rover UK has just released a new TV advert simply called “*Land Rover's 2013 Next Generation Range Rover,”.
We had trouble figuring out what it’s about until we tried searching the song used as a background. Then we realized they were actually referencing the opening scene from the 1969 movie “The Italian Job”. In it, Roger Beckerman has just left Turin in one amazing supercar, planning the heist of the century until he’s stopped by the Italian mafia. Fortunately, the only obstacle faced by the Range Rover in the Swiss alps is a bunch of hay.
Editor’s note: Matt Monro - On Days Like These… The Italian Job soundtrack is so nice!