2013 Audi S6 Super Bowl Commercial: Prom with Alternative Endings [Video]
The super bowl is also a huge marketing opportunity. In the past years, commercials like Little Vader and Fiat's "Seduction" with Catrinel Menghia because quite famous all over America. So automakers are betting big on Super Bowl XLVII. As February 3rd fast approaches, Audi has revealed the ace up its sleeve: an ad about bravery.
Cars define us as men. You might be an accountant by day, but once you get into that Mustang, you're a beast. It's much the same thing for this unluckyy kid who doesn't have a date for prom. To cheer him up, dad gives him the keys to his brand new Audi S6 super sports saloon, and little McLuvin here grows the heart of a lion!
There are three endings to the commercial, all of which involve him kissing the beautiful prom queen and getting punched in the face by her jock/frat boyfriend.
Moral of the story: you don't need social status. All you need is a rich daddy and his Audi to get the girl. This ad will surely be popular with adolescents, but what about the real customers… who aren't in high school.