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2010 Volvo S60 and V60 R Design Released

2010 Volvo S60 V60 R Design photo2010 Volvo S60 V60 R Design photo2010 Volvo S60 V60 R Design photo2010 Volvo S60 V60 R Design photo2010 Volvo S60 V60 R Design photo2010 Volvo S60 V60 R Design photo2010 Volvo S60 V60 R Design photo
Swedish automaker Volvo announced today the release of the all-new S60 and V60 R-Design, the enhanced versions of the stock models. The models are scheduled for market launch this fall, with the biggest targets being Great Britain, the USA (only for the S60 R-Design) and Central Europe.

“We expect that 10 percent of all S60 and V60 customers will choose the R-Design option on markets where it is available. We aim to win over one-third of these customers from competing brands," stated Magnus Jonsson, Senior Vice President Product Development at Volvo Cars.

Both models have been redesigned, sporting exterior and interior tweaks for a sportier feel. The 2010 Volvo S60 and V60 R Design feature a glossy piano black grille, various colour matched body components and matt finish details, twin exhaust tailpipes, 18 inch 5-spoke design Diamond cut wheels and seven new colors.

"The all-new S60 and V60 mark the beginning of a new approach to our successful R-Design. We've gone one step further this time, with our sights set on creating a cohesive whole, an integrated blend of sporty looks and an exciting drive. They take our quest for authentic sportiness another step forward," stated Jonsson.

Inside the new S60 and V60 R Design models, Volvo has fitted sports seats at the front with improved lateral support, special leather/textile upholstery with contrasting stitching, a special steering wheel, gear selector and sports pedals and floor mats.

"The seat cushion shapes itself to the occupant's body but is nonetheless firm, thanks to a combination of two layers each with a different degree of hardness. As a result, drivers of different sizes all enjoy the same excellent side support,"
Jonsson explains.
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