2009 Geneva Show to Witness Mazda3 i-stop and MPS
Mazda Motor Corporation will debut two new models of the Mazda3 (known as Mazda Axela in Japan) product range at the aforementioned event. The show will premiere Mazda's fuel-saving start-stop system called i-stop and the Mazda3 MPS (Mazdaspeed Axela), which now features improved fuel economy and emissions that satisfy Euro Stage 5.
Mazda3 is one of the manufacturer's base products, with 2 million units of the first generation sold. The Mazda3 i-stop benefits from Sustainable Zoom-Zoom (the Japanese producer's environmental awarness and technology program, launched in March 2007) and the MZR 2.0 DISI (Direct Injection Spark Ignition) engine. Thanks to it, Mazda3 has an almost 12 percent lower fuel consumption than its European version.
“These two models add extra value to an all-new Mazda3 lineup that has already shown strong appeal. The new Mazda3 series takes a significant step ahead in both the realms of driving performance and environmental technology to lead the way toward a new generation of motoring,” said Yoshiyuki Maeda, Mazda3 Program Manager. Geneva International Motor show is at its 79th edition and it will last for ten days, from March 5 to March 15.
❐ Check out the 2009 Geneva Show to Witness Mazda3 i-stop and MPS photo gallery