General Motors is putting the marketing pedal to the metal for the Chevy Volt, with the company planing to keep the upcoming vehicle under the spotlights for a long time. This is because GM also wants to earn marketing points with the Volt, besides the car's conventional commercial purpose.
The latest move related to the aforementioned plan involves the U.S. President, Barack Obama, who has had his first experience with the Volt yesterday. The President enjoyed a static experience in the vehicle yesterday, during a visit to the Compact Power battery plant in Holland, Michigan.
“President Barack Obama got his first exposure and seat time Thursday in the Chevrolet Volt electric vehicle with extended range capability during a visit to the Compact Power battery plant in Holland, Mich,” stated the press release.
The Compact Power site is run by LG Chem and produces the battery cells for the Volt. These are used to create the Volt’s 16 kWh battery pack in Brownstown Township, Michigan, which is then shipped to the Detroit Hamtramck Assembly Plant, where it is installed in the Volt. Chevrolet announced earlier this week that it will offer a standard eight-year, 100,000 mile warranty for the vehicle’s battery.
The Volt will be offered later this year. The vehicle’s debut markets list includes California, the Washington D.C. area and Michigan.
The vehicle, which uses electric power at all times, offers a range of about 340 miles. The first 40 miles of driving are only powered by electricity stored in the car’s battery.
The latest move related to the aforementioned plan involves the U.S. President, Barack Obama, who has had his first experience with the Volt yesterday. The President enjoyed a static experience in the vehicle yesterday, during a visit to the Compact Power battery plant in Holland, Michigan.
“President Barack Obama got his first exposure and seat time Thursday in the Chevrolet Volt electric vehicle with extended range capability during a visit to the Compact Power battery plant in Holland, Mich,” stated the press release.
The Compact Power site is run by LG Chem and produces the battery cells for the Volt. These are used to create the Volt’s 16 kWh battery pack in Brownstown Township, Michigan, which is then shipped to the Detroit Hamtramck Assembly Plant, where it is installed in the Volt. Chevrolet announced earlier this week that it will offer a standard eight-year, 100,000 mile warranty for the vehicle’s battery.
The Volt will be offered later this year. The vehicle’s debut markets list includes California, the Washington D.C. area and Michigan.
The vehicle, which uses electric power at all times, offers a range of about 340 miles. The first 40 miles of driving are only powered by electricity stored in the car’s battery.